BzzAgent Provides Framework for Applying Direct Marketing Principles in Social …

Customer Service Excellence

BzzAgent Provides Framework for Applying Direct Marketing Principles in Social …

The eBook shows that marketers focused on Facebook "Likes" are missing a valuable opportunity to build brand advocacy. By applying fundamental direct marketing practices to social media, marketers can build high quality advocacy around their brand and
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Social Media Marketing: Should I Hire an Employee or Outsource?

There is no question that social media can be one of the most powerful tools in your business marketing arsenal. Therefore, it is important that you do it right, and well. If you aren't an expert in social media marketing, it is time to call in the
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Women ideal target for social media marketers

A marketing expert has identified female Facebook and Twitter fanatics as ideal targets for social media marketers working with e-commerce companies. Gail Parminter, who works with brands looking to engage with women online, claims that females are
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