How 9 of Greater Boston's Colleges Have Excelled at Social Media

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How 9 of Greater Boston's Colleges Have Excelled at Social Media

Boston College – With Pinterest now the third most popular social media network in the United States behind Facebook and Twitter, it was nice to see Boston College spot the trend and hop on board early. … Social Media Marketing Outsourcing Tips …
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Why Google won't open up the G+ API: Because it knows we'll leave

During a Google I/O session, Google say that it won't be introducing a full read-write API for Google+. Why? Because then automation wins.
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Does Google's Dislike of Publishing APIs Hurt or Help Google+?

It's a chicken-and-the-egg scenario: By eschewing automated posting from other properties or apps, Google's trying to keep its social network fresh and interesting as a “hook” for getting users interested in the property. However, if users can't simul …
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