Marketing… From Mad Men to Twitter Memes

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Marketing… From Mad Men to Twitter Memes

Consumers began challenging conventional marketing strategies with the advent of social media, which became a virtual testing ground for whether marketers could keep their promises. Now, people turn to their Facebook friends, price-scanning apps and …
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ParentLink® Announces Major New Release in ParentLink 9

Users will have access to news, calendars, sports, messages, directories, a Tip Line, and all of the district's social media (Facebook, Twitter, RSS feeds, etc.), accessible anytime, anywhere. Parents can login and have access to all of the important …
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Caterpillar Brings Social Media to Blue-Collar Business

For example, Caterpillar's CT 660, a multi-purpose truck body that can be customized as a cement mixer, refuse hauler, dump truck, or in other configurations, was introduced last summer in a concerted marketing campaign that used social media.
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