Social Media's Perception Problem(s): Everything and Nothing

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Social Media's Perception Problem(s): Everything and Nothing

Students at some university aren't learning how to integrate social media into their marketing, PR, and communications plans because the professor and school have a rather myopic view of social. It's not communication. In their minds, social …Social Media, Inbound Marketing,…
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Define and Align: A Manageable Content and Social Media Marketing Process

When we get into the truth of how much time and effort goes into the actual work of raising a client's web visibility–that it's an ongoing process that will require them to generate content and build relationships–we often see some reluctance. To …
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Travel Tip: Camera Apps

Most people heard of Instagram when Facebook spent $1 billion acquiring it. Not to worry though. The app is still free and it's still a pretty good option for photo sharing and adding unique filters. Another good option is the Camera Plus app, for a …
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