The 10 Commandments to Perfect PR for Your Business

The 10 Commandments to Perfect PR for Your Business

If you've produced a new film that relates to a hot topic — social media, Wall Street corruption, gay marriage — make the pitch as much about that trend as it is about your film. When you do that your pitch becomes bigger than just what you're …
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Technology Trends that Require Scrutiny

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SYS-CON Media (press release) (blog)

5 Steps CMOs Can Take To Make Social Media Work

In a discussion with Marco Fregenal, founder of Social Media Guardian, he indicated that “the first thing that happens when the next new technology or channel comes out is that CMOs and CEOs tend to forget the basics. Before social media, it was a …
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