Twitter 201: Improving return on your tweeting investment
Monday, she'll give the master class to help business owners become experts with social media marketing via Twitter. Thomas' Twitter Tips are part of an …
Columbia Sportswear shares its social media secrets
As a powerful global brand, Columbia's social media presence began as a grassroots effort. The company's Facebook page was actually started by brand fans in Chile, and legions of fans have been sharing stories and trading product tips through social …
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Dump Your Social Media Strategy. It's Not Customer Service
The allure of having a deep, meaningful customer relationship is enticing and social media is so easy. Companies have multiple social media accounts across a wide range of channels including Twitter , Facebook, Tumblr, FourSquare, LinkedIn, Google+, …
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