Using Webinars to Build Your List – Doable 8
Today is Day 8 of our ‘Build Your List with 30 Daily Doables’ Blog Tour. Yesterday we looked at how to use contests to build your list. Go back and read it if you missed it. A full list of the blogs we have already visited can be found at the Blog Tour Information Page.
We are hosted today by the lovely Elaine Lindsay. Thank you so much for having us along the way!
At each stop along the tour you will learn new tips and tricks to build your list.
Some of the blog tour hosts have offered some great prizes, so make sure you enter the contest at the bottom of each of the blogs.
This blog tour is to celebrate the launch of our latest book ‘Build Your List with 30 Daily Doables‘. If you grab the book while the blog tour is on, you receive access to some great extra bonuses – make sure you visit the launch page to get yours!
Have an amazing day!
Free webinars are also a great way to build your list. Google Hangouts would also fit into this category, as it is the same concept.
I like the interview style webinars and also she screen capture ones – where you are talking and people only see your screen, whether you are showing what you are doing on your computer or have a slide presentation visible.
Elaine loves hangouts so I thought she was the perfect person, not only to host us, but to share with us how she uses hangouts to build her list.
Having yourself on screen and interview style webinars can be quite daunting for the beginner. When starting out I would recommend running it by yourself and simply answering questions.
All you need are some questions that your people want to know the answers to. You don’t need to put together a whole big presentation. This model would also work well as a teleclass where people call in to listen to you talk.
Initially you could run these where you go through questions you already have prepared. You could ask people to mail in questions or share them on social media. If you are new to webinars this is a better option as you don’t have other things to worry about – like taking live questions (some people worry that they mightn’t know the answer) and managing the technical side of people coming into the webinar with you.
All you need to do is put up a simple landing page (more on this later in the blog tour), with an opt in that asks for their name and email address. They then receive an email with information on how to access the call.
As far as webinar systems go I really like GoToWebinar, as I think it is easy to use. You can sign up for a one month free trial. If you want to run it as a teleseminar I think the best system to use is InstantTeleseminar and then, of course, Hangouts on Air are a great option as well.
Once you have hosted your webinar you can use the recording as something for people to continuously opt in for. Promote it on social media, your email signature, or any of the other places we talk about on the tour. Another way to repurpose the content is to chop each of the recorded questions up and have them as individual videos on YouTube.
If you are worried about hosting a webinar you could do exactly the same thing and pre-record some video of you answering the questions – you don’t need to show yourself, simply have the question on your screen and capture that instead.